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Friday, May 20, 2011

5 TAKTIK CERDAS BILL GATES SELAMA PROSES NEGOSIASI ⁠

TAKTIK 1
Biarkan pihak lawan menyebutkan harga lebih dulu. Saat berunding tentang sebuah harga, cobalah untuk mendorong pihak lain untuk membuat penawaran terlebih dahulu. Dengan begitu Anda akan lebih mudah menebak posisinya.

TAKTIK 2
Cobalah mengutarakan hal-hal yang ekstrim. Untuk memancing pihak lawan yang terlampau tertutup dan sulit untuk 'dibaca' posisinya, sebutkanlah sebuah jumlah yang terlampau tinggi atau sangat rendah (tergantung situasi dan kondisi Anda). Dengan membuat aksi ini, Anda akan bisa membaca posisi pihak lawan melalui tanggapan yang diberikan.


TAKTIK 3
Tunjukkan niat untuk menawar. Saat negosiasi berjalan, bereaksilah terhadap setiap usul balasan yang diberikan dengan memberikan sebuah hal yang telah Anda putuskan sebelumnya. Pastikan hal tersebut adalah hal yang tidak terlalu krusial bagi keberlangsungan bisnis Anda.

TAKTIK 4
Gunakan diam sebagai alat mencapai tujuan negosiasi Anda. Setelah Anda menjelaskan masalah Anda, jangan ucapkan sepatah kata pun selama beberapa saat. Keheningan ini akan mendorong pihak lawan untuk mengatakan sesuatu yang dapat Anda ubah menjadi penyokong posisi Anda.

TAKTIK 5
Selalu meminta lebih dari jumlah yang ditawarkan kepada Anda. Saat pihak lain hendak meminta Anda untuk menjual aset dengan harga sebesar 10 juta, misalnya, mintalah harga 15 juta. Anda mungkin hanya akan mendapatkan harga 12 juta saja tetapi tentu saja 12 juta lebih baik dari 10 juta.
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Thursday, May 19, 2011

10 things you should know about open source before you use it

By Jack Wallen | May 18, 2011, 7:52 AM PDT

I remember a day when the mention of open source in a business setting — no matter the size of the business — was unthinkable. The times they have changed, and open source is no longer considered a pariah. In fact, open source is often now considered first when a solution is needed. But when open source is being considered, certain things must be known. If you just dive in head first, there may well be some surprises waiting for you.

To keep new open source users from losing their sanity, I thought it might be helpful to list a few things everyone needs to know about open source before it's put into place.

1: It's not just for Linux

This is probably where most users get tripped up. When open source is brought up in a conversation, talk inevitably (and almost always initially) turns to Linux. This causes the public to assume open source is only for Linux. Not so. There are plenty of open source projects that are either cross-platform or Windows-only. This site lists a variety of Windows open source software. But that site doesn't include the listing of big-time players, like Apache, MySQL, and Drupal.

2: It's not always free

To be considered open source, the source code needs be freely available. This does not mean the application itself must be free. There are actually a lot of companies making money from their open source projects. In many cases, the price tends to be attached for things like support or added features, but companies tend to make a "community" version of their product, which is free. When a company sells a community version, it's usually a stripped-down, bare-bones version of the commercial (but still open source) product. A great example of this is Zimbra, a powerful email and collaboration tool that offers a free, open source edition and editions that have price tags (as well as more features and less access to source.)

3: It may or may not have support

Some open source software offers support options (sometimes with an associated cost) and some don't. This is often a deal-breaker for larger companies. But even though a piece of open source software doesn't have a corporate-friendly 24/7 support hotline to call, that doesn't mean there is no support. Sometimes, there are forums and /or mailing lists for support. In other cases, the developers who created (or work with) the software can be contacted. Support options are certainly available — even if that support might not be compatible with the corporate train of thought.

4: You have full access to the source code

Although this generally doesn't apply to the average user, I do like to bring it up to make sure possible users are aware of both ends of the spectrum. Open source does, in fact, mean you have full access to the source code of a program. That does not mean you need access to the source. This is a myth that has been around for a long, long time. Just because the source is out there and available doesn't mean it's necessary. In fact, users can go their entire life using open source software and never have to touch the source. But should you (or your company) want to make some modifications to an application, the code is there when you need it.

5: Open source is not just for programmers

A lot of the public seem to think that because of the nature of open source, only programmers use it. Is that because the source code is available? Does the availability of code mean that only those who know how to read, edit, and rebuild that code can and should use it? Not at all. Anyone can use open source software (from both a usage and legal standpoint) with or without the skills to modify and rebuild the software. It's a safe bet that the majority of open source users do not have a single programming language in their skill set.

6: You aren't breaking any laws by adopting open source

Thanks to SCO, people used to think open source adoption might be illegal. But fortunately, all that changed when the SCO case was tossed out. The use of open source software does not break any intellectual property laws. Nary a single case has proved that open source has infringed on other, proprietary work. So it's safe to say that if you are using open source, you are not considered a rebel who is breakin' the law.

7: You don't have to be an expert to use it

This relates to the previous entries. Repeat after me: I do not have to be an expert computer user to use open source software. I still hear that old question, "Do you have to write your own drivers to use that?" The answer has been, for a long time, no. Many people still believe that open source software is for uber-geeks who can compile software in their sleep. Not so. In fact, with most open source projects, there's no need to install from source now. Most platforms have binary installers that make adding open source software to your PC as easy as installing proprietary software. In some cases, it's even easier. And using most open source software is the same. Open source, like all things computer, has evolved in direct opposition to that of the average computer user. As the intelligence of the average computer user drops, the ease of use of open source software increases.

8: Most open source software is as reliable as its proprietary counterpart

Open source software is everywhere. It's available on Download.com, in the Android Market, in every Linux distribution's Add/Remove Software utility, from Web sites across the globe… you name it. If you can do a Google search, you can find it. There are dedicated sites for open source software on specific platforms, and even Microsoft has a dedicated open source site. Open source has come a long way from its earlier roots, where locating the counterpart to a proprietary piece of software was like finding the proverbial needle in a haystack. Now that haystack has grown small and the needle very large.

9: Freeware and shareware are not the same as open source

Most users are familiar with freeware and shareware. Those two types of software are not the same as open source. If the source code to the software is not made available, that piece of software is definitely not open source.

10: You're probably already using it

Are you using the Firefox browser? If so, you are already using open source software. In fact, a lot of people use open source without knowing it. OpenOffice, Thunderbird, Pidgin, Drupal, WordPress, GnuCash, Notepad++, and many more products enjoy widespread usage. And that doesn't even account for the snippets of open source code that find their way into proprietary software.

A growing trend

Open source software no longer has the stigma attached to it that it once had. Many open source apps are now seen as either equal to or superior to their proprietary counterparts. I would expect this trend to continue, especially as more and more users move away from the traditional desktop and to cloud-based or virtualized solutions.

If you're considering the migration from closed to open source software, there are things you should know, but very little you have to know. Armed with the right information, your migration to open source software can be painless and worry free.
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Effectively use social media for business applications

By Sonja Thompson | May 17, 2011, 3:45 PM PDT

It is no secret that technology has changed the way we do business. Companies are no longer limited to certain markets by virtue of geographic location; any size or type of business, whether it is brick and mortar or web-based, can become a player in the global marketplace. Technology advances and new trends develop at a rapid pace, allowing for new marketing opportunities and creating the ability to expand a company's web presence and customer base. The latest trend businesses are utilizing is the application of social media as a business and marketing tool.

Social media sites, such as MySpace and Facebook, have been around for a while and have been widely used by artists, writers, and musicians to promote their work. Companies are becoming aware that these sites can be used quite effectively for many business applications as well. A search of any social media site will come up with a profile listing for any type of product or service, from yoga instructors to moving companies. So, just how effective is social media when used for business applications?

The short answer to that question is: very effective, if you understand how the medium works and use it properly. The key to the effectiveness of using social media for business depends on your approach. Like any business plan, organization is essential for success. The same general rules of using social media apply to any other type of marketing and promotion:

Have a specific purpose in mind and narrow your focus to achieve that purpose.

Know your target market and streamline your approach to reach and serve that market.

Make sure that your content is relevant to the purpose that you are trying to achieve.

Diversify your efforts. Social media use should be integrated as a part of your overall marketing and business plan; it should not be your entire strategy.

It is also important to understand how social media sites work in order to use them effectively. Navigate around the sites, join various communities and discussion groups, and build a following. If you dive in and just start posting links and comments, you could easily end up driving prospects away instead of bringing them in.

Twitter functions in a slightly different way than other types of social media sites, but it can also be a very effective tool for business applications. You do not have to Tweet to Ashton Kutcher-like proportions, but once you build up a following of users who are interested in what you have to offer, it is a very good way to alert prospects to new web content, special promotions, and new products or services.

When used as a part of an overall business and marketing strategy, social media is an effective and cost-efficient tool to promote and develop your business, increase product or brand awareness, and communicate more effectively with your customer base. It is free, has the ability to reach a market of literally millions of potential customers, and has the additional advantage of being able to integrate other types of media, such as video, to increase awareness and web traffic.

Do you have a Facebook profile or a Twitter account? The smart business owner will answer both of those questions with, "Yes. I do.
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